MUSIC

 

  Research reveals how creating the right sound for your business can be as important and powerful as choosing the right products and the right employees.
In fact, it has been proven that playing the correct music can lead to a situation where sales increase, customers remain longer and purchase more and employees are more engaged while in the work-place. (Dr. Adrian North, University of Leicester, 2000)
At Mood Media, we have the creative resources in over 34 countries to ensure we create the best sound for your business, through music or radio production.

When creating the best audio identity for a business, the creative departments at Mood Media go through a systematic and comprehensive process, all the time considering your customer demographics, trading patterns, brand values, media objectives and budget.

With over 3 million tracks in our music library we can promise the right content at the right time.
By understanding and appreciating music in its countless forms, Mood Media is able to harness the power of music and bring it to your brand and customers in a way that speaks directly to them.
Ultimately, we strike a chord with your customers? lifestyles and aspirations, their history and future and perhaps, most importantly help keep them with you for longer.

Our music programmers create a range of customised music profiles and standard programs to suit your business and your customers, giving your business a unique musical identity.
The result is great music programs that engage and entertain your customers and staff, increasing dwell time and loyalty and ultimately driving sales.

Our team writes scripts, sources voices, commissions music beds and creates broadcast-ready production for over 10,000 commercial sites. With 20 studios, the latest production software and access to the best DJ and voiceover talent we help bring your brand to life.

Mood Media offers a complete range of, Hard-drive, Satellite, CD and DVD solutions, combining unparalleled reliability, superior sound quality and proprietary software to provide the ultimate flexibility and control.
If you are looking for a standard music program or for your own customised music profile, all our Mood Media player solutions are set up to accommodate both.

As the leading digital, on premise delivery system, Profusion X provides all the right features and functionality you need to build your business image ( and ultimately increase your profits ) through targeted music and messaging. Let our expert Music Consultants help you design the most effective programming package for your business, then use Profusion X to put it into action.


PROFUSION-X
You will always know what'ss playing from the display screen showing the style, title and artist. The Profusion X gives you the power to control your music.

Scheduling
- Easy music management, all day long
Target a specific customer type or change your business tempo by the hour, week or during different seasons. Or, vary your programming in multiple zones. You get to choose what's right for your business and Profusion X allows you to switch your custom schedules at any time.

On-Air Message Marketing

Effective On-site customer communications
The right message at the right time has the power to stimulate customer's willingness to spend at the point of purchase. Profusion X can enable messages, temporarily disable messages or play messages on demand ? all directly through your Profusion X. Your messages play right on schedule seamlessly integrated with your music program so the songs are not i abruptly interrupted.

Message on Hold
The Profusion X's multi-zone capability allows it to double as a Message on Hold unit saving you time and money.

Reliability and Flexibility
whether it is by secure internet connection or DVD update, music and message updates can be delivered in what ever way is most convenient for your business.


SATELITE RADIO
Our proprietary uplink ensures our satellite services are a highly reliable and functional solution. With just a satellite dish and our Mood Media satellite receiver you can entertain your customers with music and national and regional advertising.
Key benefits of our satellite solutions are:
- High technical reliability
- High flexibility for national and regional advertising campaigns
- Easy and fast updates
- Independent of internal IT infrastructure


VIDEO
Imaging captivates the senses, engages the mind, communicates an attitude and entertains the passive shopper. Mood Media blends music videos, feature programming and promotional messages to capture the attention of busy customers.
Give your customers the music they love: pop, dance, r'n'b, rap and rock. You'll find our extensive high quality video library offers a variety of genres suitable for a variety of business applications.

PA SYSTEMS
From conception to completion Mood Media will work with you to create a system that is right for your business.

Our experienced team of consultants can co-ordinate our services with your AV supplier or equally recommend a provider that is experienced in integrating our technology with the needs of your facility, be it from foreground retail solutions to a complete distribution centre public address system. We are experienced in liaising with contractors to include solutions for Audio and Visual equipment, lighting, induction loop, voice alarm and cardio theatre systems.

Our partners have access to the world?s best audio and visual equipment from well-known manufacturers and suppliers such as Bose, JBL, Panasonic, NEC and Sony and others.
   
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About us

 

 

In 2006, Mood Media and DMX MUSIC, two of Europe’s largest digital media companies merged to form the Mood Media Group – the industry’s single largest provider of inSite audio and visual solutions throughout Europe, Asia and Australia.
The new Group, which combines Mood Media’s international client base with DMX MUSIC’s position across Europe, Asia and Australia, commands a significant share of the growing market around the world for customised music, radio and visual identities. Today, the new Group supports over 650 international brands in over 90,000 commercial sites.
The Group, to be known as Mood Media, offers customers more products, greater choice and the best end-to-end service available, providing tailored content design and creation through to system design, installation and leading after-sales care.
For over 50 years Mood Media has created music profiles to enhance the shopping experience. The Group also creates visual content including graphics, custom animations and branded television stations for companies who wish to communicate the right message to the right audience at the right time.

Whether you are looking for a new audio identity, a branded TV programme, a customised scent or anything in between, Mood Media has the ability to help you. Our expertise lies in the core elements of our service, which include:
Outstanding content – our creative teams develop unique music profiles which project the brand values of each client, complement the location, and help them connect to their customers. The music is often enhanced with visual images or branded retail radio, helping to maximise sales and increase brand awareness.
Leading technology – our proprietary software, a range of audio and visual playback platforms and sound systems ensure that we can design a system tailor-made for any venue, eg hard-drive, satellite or PC based software.
First class service – our installation, maintenance and customer service teams are focused on ensuring our clients continuously get the best after sales care.

   
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Visual content

 

 

Visual content can entertain, promote and communicate with customers in any business environment.
Our experienced visual design teams work with you to identify the most appropriate objectives for your business and then translate them into the right content strategy.
Mood Media offers several visual systems, including customised TV programmes, interactive kiosks and video jukebox solutions and much more. Our visual service is an end-to-end solution that incorporates content creation, technology, installation and on-going support and maintenance.
Currently our team creates, supports and manages over 4,000 commercial sites with visual solutions.

To make your visual project become a success, knowing what you want to show on your screens is much more important than knowing how the content gets there. Store visuals are often complex projects but with a clear definition of the visual concept, the right technological solution for your stores can be identified.
According to our saying ‘Technology follows content’, we guide you through the whole process from the identification of your communication objectives through to their translation into your final visual program.

Our visual programs have one thing in common. They are all different. You might see the same music video clip in some stores, but your corporate communication, your logo animations and your advertising are always customised.
Photos, graphics, text, animations and real videos bring your screen to life. We work with you in defining what to play and how often, ensuring we create the right mix of promotion, information and entertainment for your customers and staff.
Are you thinking about screen design, program schedule and update frequency, video zoning, content supply and production, costs, timing … questions, questions, questions … our experience is at your service.

Team Co is a highly flexible & easy to handle Content-Management-System.
Display ANY kind of content (text, jpg, mov, swf, etc.)
On ANY multimedia displaying device
Along ANY time schedule (day, hour, minute etc.)
ANYWHERE

   
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Scents

 

 

Scents associated to a pleasurable and entertaining notion are directly related to our emotions.
Research proves how olfactory marketing has time compression effects and enhances place and space’ perception.
Every adult is able to identify more than 10 000 different smells.
Mood Media has developed a scent collection so whether you are a bar promoting cappuccino in the mornings or a fashion brand utilising the smell of ebene wood to create an atmosphere of sophistication, we have the right smell for you.

Retailers are beginning to understand that appealing to all the senses can have dramatically positive effects on the shopping experience. Scent plays a huge part in defining the type of experience we have.
Using a holistic approach, Mood Media considers all the factors before creating your scent :
- sensorial mix : music, images and light, colours, space, forms, temperature, architecture
- global brand strategy : identity, values, objectives, characteristics, products, target audiences
- communication plan, animations and promotions
Our fragrance experts will then select the quintessence of our collection, or develop an olfactory signature for your business and your brand.

Referring to a study analyzing factors of buying comfort in a store (1), it was discovered that the most important factor customers perceive is cleanness.
As the negative emotional impact of a bad smell is more important than the positive impact of a good smell (2), the neutralisation of bad smells should be the first step before adding a customised ambient perfume.
Neutralisation concerns four families of bad smells
- Tobacco
- Fried food and cooking
- Body smells
- Rubbish
Mood Media provides deep and efficient solutions for smelling inconveniences. These treatments are compatible with the diffusion of scents.
Our solutions can be easily plugged or installed directly in to the air conditioning system for bigger areas.

 
   

 

 

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